Innovate by Mastering Collective Creativity
Author: Angelo BEATI
Format: 15,5 x 24 cm - soft cover
Engineering makes it possible to achieve exceptional things with ordinary people, creativity makes it possible to find original solutions with common people.
No pain, no gain, no methodology no success ...
This book describes clearly the different steps that will enable any organisation to engage collectively in the process of continuous innovation, relying on the project management of innovative projects.
One of the great merits of this book is to propose a global, coherent and simple approach, nourished by contemporary references of management and which integrates many dimensions of innovation.
What the publisher says
This book is a real guide to collaborative innovation, proposing a process of identifying innovative solutions through the IDEER creativity method. Ideal for professionals involved in innovation and research (researchers, engineers and managers of innovative projects), executives and business leaders, engineering and management schools, in short anyone who seeks new ways of progress and problem solving.